Video production and consumption (Lecture 6)

This new century is an era with information reform and development, the application of IT and advancement of new technology make designer in this era faced with opportunity as well as challenge. Video production，though not exclusive to our age , has come to assume an unprecedented, importance. The emergence of the "video production" transforms the way people know the world, understand the world, receive information and communicate with one another. People can get information through computer, television, phones and so on.

As a kind of product, video production has been linked with consumption, and this kind of product trend to ascend straightly. The phone has played an important role in our daily life, we can use it surfing internet, watch TV or listen music. Such a good product provided us a comfortable life. Basically, I think the combination of new communication technologies (such as video production) and consumption is an inevitable trend. In this case, we should pay more attention to it with the effect of these productions on society.